MicroAcquire started sharing stories of successful acquisitions on billboards in June, 2022. He would share the tweets from the founders of companies that had been acquired. This meant that the billboards were focused on the founders themselves.

Times Square became a favourite location. Reilly Chase, Tim Green, Anthony Hoang, Dustin McCaffree and Joe Speiser were featured. Joe had previously been a podcast guest.

Other locations included:

MicroAcquire founder Andrew Gazdecki said the cost for each 15 minute ad was about $200.