The Good Parts Of AWS

In January, 2020, Daniel experimented with Reddit ads to promote The Good Parts Of AWS.

He ran an ad in r/aws. Within 24 hours, he had sold $224 worth of product after spending $102. This was a %3 conversion rate. He paused the ads  10 days later because he stopped breaking even,

He started experimented again after the Covid-19 pandemic hit, as he’d heard that advertising rates were decreasing.

He resumed his Reddit campaign on March 30, stating that the cost-per-click was less than half what it used to be. 3 days later, he reported that he made $444 from a $115.82 ad spend. On April 7, he shared the data from the current Reddit Ad campaign.

In late April, he tweeted that he had made $3,442 in profit from reddit ads that month. On May 8th, he shared that the ads were still profitable.

The rates became competitive again around mid June. He stopped focusing on Reddit ads so he could invest his time elsewhere.

Overall, he made $16,509 in revenue from 945 sales and $9,322 in ad spend.

SaaS Blocks

In July/August 2021, Gene Maryushenko experimented with Reddit advertising. He shared some of the stats in this Twitter thread. He experimented with ads at $0.1 and $0.2 CPC. He shared the results at the end of July. The $0.1 ads didn’t get many impressions. The $0.2 ads had 1100 impressions and 2 clicks.

He ended up having around 40k impressions but no salesa

Later, he had to stop one set of ads and turn on the old ones. He also compared the costs of advertising on Dribbble vs. Reddit.

He shared the results of his experiment 10 minutes into this video.


Roberto started experimenting with Reddit Ads for KatLinks at the end of July, 2021.

In one week, he had spent $15.78. He had 111,218 ad impressions, 223 clicks but no trial signups. He shared more stats 3 days later.